Don’t Over-complicate!

I’m not a huge fan of Seth Godin’s. I can’t put a finger on why. I say not a huge fan. I still care for what he says and thinks.

He’s been on this lizard brain thing lately. The premise is we all have a prehistoric part of our brain that makes us fear. Successful people overcome the impulses of the lizard brain.

I don’t know what to make of the science behind it, if there is science at all. Even if the whole thing is made up, there is still truth to the fear part. Confidence.

I kind of went off on a tangent there for a minute. What I was getting at is during Godin’s speeches about the lizard brain theory, he talks about his ability to ship. GET IT OUT THE DOOR!

Man o man it’s something I was always aware of, but since hearing it from him now I’m acutely aware of it. Great ideas get levels of complication, then doubt thrown on top of them. Suddenly an easy plan turns into a bear. JUST SHIP!

I don’t mean that care shouldn’t be involved. It’s important to put quality out there. And it’s important to put SOMETHING out there.